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WhatsApp messages at Meta’s rate, no markup

Meta’s price, on Meta’s bill. Nothing added.

You connect your own Meta Business account, so Meta bills you directly at its published rates — the message money never passes through us, so we can’t mark it up. NudgeBolt shows your cost before every send and your spend month by month.

Every plan

app.nudgebolt.com/billing
October · what you paid Meta bills your own account
Marketing · 4,812 × ₹0.8631 ₹4,153.24
Utility · 2,210 × ₹0.115 ₹254.15
Replies in window · 1,000 free ₹0.00
NudgeBolt markup ₹0.00
Paid to Meta₹4,407.39
Paid to NudgeBolt₹999 + GST
0% markup on messages
Cost shown before every send
GST invoices for the platform fee
Why it matters

Most WhatsApp platforms make money on every message you send.

When Meta bills the platform and the platform bills you, a margin goes on every message — about 10% to 26% on the public pricing pages we checked. It hides inside “per-message charges”, and it grows with your success: the more you send, the more you pay them.

What it does

Everything in billing & Meta rates.

Your number, your Meta bill, your data — visible, exportable and yours to take with you.

Meta bills you directly

Your own Meta Business account, your own payment method, Meta’s published rates.

Cost before every send

Each broadcast is priced from your own rate before you confirm.

Monthly spend

What each month of sending cost, on the Billing screen.

GST tax invoices

For the platform fee, paid self-serve on Razorpay.

Cancel and export

Monthly plans cancel at the end of the cycle. Contacts and chats export as CSV.

Yearly: 3 months free

Twelve months for the price of nine, refunded pro-rata if you leave early.

01 · IN DETAIL

Why 0% is structural, not a promise

We can’t add to a bill we never touch. Meta charges the account you own, at Meta’s rate, and our revenue is the flat platform fee. That’s the whole of it — and it’s why the number on our pricing page is the number on our invoice.

  • Your Meta account, your payment method
  • Our fee: flat, published
  • No message credits to top up with us
02 · IN DETAIL

Meta’s India rates, published

Marketing ₹0.8631 per delivered message. Utility ₹0.115. Authentication ₹0.115. Since 1 October 2026, each number gets 1,000 free replies a month inside the 24-hour window, then the utility rate. We publish these because they are your bill.

  • Rate card on the pricing page
  • Updated when Meta revises
  • Full explainer in Resources
How it works

Set up billing & Meta rates in three steps.

  1. 01

    Connect your Meta account

    Add a payment method in Meta for messages.

  2. 02

    Pay the platform fee

    Self-serve on Razorpay, with a GST invoice.

  3. 03

    See every rupee

    Cost before each send, spend by month.

Straight answers

Billing & Meta rates, answered.

The questions people ask before they switch it on.

It is structural, not a promise. You connect your own Meta Business account, so Meta bills you directly at Meta’s published rates — the message money never passes through us. Our revenue is the flat platform fee.

No. There are no credits to top up with NudgeBolt. Messages are billed by Meta to the payment method on your own Meta account.

Monthly plans have no lock-in — cancel effective end of cycle. Yearly refunds unused full months pro-rata if you leave early. Your contacts and chats export as CSV before you go.

Plans are priced in dollars outside India ($9, $19, $39). Meta’s message rates vary by country and are billed by Meta the same way.

Sources: Meta’s WhatsApp pricing.

Try billing & Meta rates on your own number.

14 days of Growth, free. No card — and your number stays yours whatever you decide.

WhatsApp Channel

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Product updates, Meta pricing changes and short how-tos. Your number stays private; mute or unfollow anytime.